Category: BMW

bMW LOGO

Bayerische Motoren Werke AG (abbreviation BMW AG, in English: Bavarian Motor Factory) is a German company, manufacturer of automobiles and motorcycles, headquartered in Munich, Bavaria. The peculiarity of the company is that it follows a pure premium brand strategy: it develops, manufactures and markets its products under the Mini, Rolls-Royce Motor Cars and BMW brands.